Auto Car: Mitsubishi

Showing posts with label Mitsubishi. Show all posts

Wednesday, December 8, 2010

Mitsubishi’s global small car to be launched in India

The new small car has a typical Mitsubishi design language except for the fighter jet grille. Guess, Mitsubishi might have skipped this fascia design owing to the car’s small size. Mitsubishi will launch the ‘close to production’ car at the upcoming Geneva Motor Show during March 3 – 13, 2011.

The car will be produced by Mitsubishi Motors Thailand (MMTh) at the site where the new factory is to be built in at the Laem Chabang Industrial Estate in Chonburi province. Initially, the production capacity of this new factory will be around the 150,000-unit per year level, and in the future it can be boosted to the 200,000-unit per year level. The new factory is planned to hire around 3,000 new staffs.

Several pattern sketches give the strong denote of a direction Mitsubishi will take with the automobile, as well as Mitsubishi has pronounced the automobile will get an engine in between 1.0-liters as well as 1.2-liters. Production of the automobile is set to start next year at the brand new bureau in Thailand, that will trade cars to rising markets.

The sale price will be 400,000 baht in Thailand, Masuko said, adding that cars from the new plant would be sold in Japan.

Source: Mitsubishi

Press Release

Mitsubishi Motors Corporation Conducts Foundation Stone Laying Ceremony for New Factory at Mitsubishi Motors Thailand

Bangkok, December 9, 2010-Mitsubishi Motors Corporation (MMC) today conducted a Foundation Stone Laying Ceremony for a new third factory of its Thailand producer and distributor, Mitsubishi Motors Thailand (MMTh) at the site where the new factory is to be built in at the Laem Chabang Industrial Estate in Chonburi province. The ceremony was attended by dignitaries including Thailand's Minister of Industry Chaiwut Bannawat and MMC President Osamu Masuko.

The third factory will be built adjacent to the first and second factories, and is planned to start mass production in March 2012. It will produce the "global small" 1.0-1.2L class compact vehicle that MMC plans to launch in fiscal year 2011. Initially, the production capacity of this new factory will be around the 150,000-unit per year level, and in the future it can be boosted to the 200,000-unit per year level. The new factory is planned to hire around 3,000 new staffs.

The "global small" to be produced at the new factory will be a new vehicle based on a completely new platform currently being developed by MMC with "compact," "affordability," and "fuel efficiency" as the basic concepts for the vehicle. The "global small" will conform to Thailand's Eco-car Project, implemented by the Thai government with the objective of promoting investment in Thailand's automobile industry and reduction of dependence on fossil fuels and greenhouse gas emissions. The "global small" will be positioned as an entry model in MMC's model lineup, and plans are to export the vehicle from Thailand to markets worldwide as a global strategic vehicle that corresponds to both market needs of emerging countries, for which demand for automobiles is expected to increase, and advanced nations, where vehicle downsizing is increasing in order to correspond to energy issues in addition to environmental awareness.

Minister Chaiwut Bannawat expressed his pleasure at the ceremony: "It's my great pleasure that Mitsubishi Motors Thailand's factory becomes a part of our Eco car Project. This Mitsubishi factory will bring to Thailand many technologies for automobile production and lead to improve labor skills for auto industry as well as related industries."

In addition, MMC President Masuko added "It's a great honor to have this memorable day for the construction of the third factory. From the beginning, Mitsubishi Motors Corporation has strongly believed in Thailand's potential as the production hub for global markets; now Mitsubishi Motors Thailand became the production base of our 1- ton pickup. We share the Thai government's environmental concerns and we have made Thailand the global production hub for the "global small."

New (third) Factory Outline
Location Laem Chabang Industrial Estate, Chonburi, Thailand
Position About 100km southeast of Bangkok
Factory Summary Built-up vehicle factory (pressing, welding, painting, assembly)
Initial Producton Capacity Around 150,000 units/year
Vehicle Produced “Global small”
Start of Mass Production March 2012
Employees Approximately 3,000

Tuesday, November 23, 2010

Mitsubishi Lancer Gallery

For 2009, the Ralliart is unoccupied solely with the TC SST transmission, admitting that Mitsubishi has prescribed the conceivability of a 5 speed transmission at a later date. The TC SST transmission provided in the Ralliart offers 2 modes (Normal, Sport) instead of the 3 modes the same transmission offers in the Lancer Evolution X MR (Normal, Sport, S Sport).

Mitsubishi Lancer

Mitsubishi Lancer

The auto likewise combines a simplified rendition of the Evolution X's AWD framework (taken straightforwardly from the EVO IX), with a basic "mechanical restrained slip" rear differential. Consistent with Edmunds. Com the Ralliart model underperformed the GTS in certain tests, considering the skidpad, slalom, and braking separation. Then again, the Ralliart outperformed the GTS in other tests, combining 0 60 and the quarter mile.
Mitsubishi Lancer

Mitsubishi Lancer

Friday, October 8, 2010

2011 Mitsubishi Endeavor SE Pricing and Details

Mitsubishi has releases pricing and features for the 2011 Endeavor SE

The new Navigation and Sunroof package comes with a touch-screen based DVD navigation system, a power sunroof, rear view back-up camera and a cargo cover for the rear storage area. Other features which adorn the mid-size crossover include automatic climate control, heated leather seats and a 360-W Rockford-Fosgate sound system with 9 speakers with an 8-inch subwoofer and digital sound processing. The model also incorporates steering wheel-mounted audio controls and a 3-month subscription to SIRIUS satellite radio.

The price is still well within the range of its competition. For example, a Honda Pilot EX-L with navigation starts at $35,995, and a Toyota Highlander SE V6 costs $33,150 (navigation is an additional $2,650). Other notable features in the five-passenger Endeavor SE include: automatic climate control, heated leather seats, voice activated Bluetooth, and a 360 watt Rockford-Fosgate sound system. The 2011 Mitsubishi endeavor is available now at dealerships nationwide.

Press Release

Last year, the already very affordably priced 2010 Mitsubishi Endeavor crossover utility vehicle (CUV) saw numerous premium features such as a hands-free Bluetooth® system with voice recognition added across the entire model lineup. But for the 2011 model year Endeavor, this capable crossover receives its most upscale, value-packed equipment package added to two of its most popular models completely free of charge: Both the 2WD and AWD versions of the Endeavor SE now include the Navigation & Sunroof package that consists of a touch-screen DVD-based navigation system, rear view back-up camera, power sunroof and a cargo cover at no cost to the consumer.

In addition to the front- and all-wheel drive iterations of the Endeavor SE, the 2WD Endeavor LS model that features a lower sticker price than its big brother but still packs a long list of standard equipment along with the same potent V-6 engine under its hood is also available for the 2011 model year.

New for 2011 Mitsubishi Endeavor

Free Navigation & Sunroof Package (Endeavor SE 2WD & AWD)
The very convenient and richly-appointed Navigation & Sunroof package is now included as standard equipment on both 2WD and AWD variants of Mitsubishi's top-of-the-line Endeavor SE model crossover. Lavish accessories included in this package are an informative and easy to use DVD-based touch-screen navigation system, a rear view back-up camera, a power sunroof and a cargo cover for the rear storage area.

Spacious and Stately
The 2011 Mitsubishi Endeavor mid-size crossover is an excellent combination of roomy versatility and capability with an impressive amount of welcome niceties.

Capable of carrying up to five people, all occupants will find the Endeavor's comfortable and spacious seats, crisp handling and quiet cabin to be welcome relief from the cramped and/or noisy confines of some of the similarly-sized sport utility vehicle (SUV) competitors of this well-engineered Mitsubishi crossover that don't possess its solid unibody construction and confident handling capabilities.

Whether carrying groceries, a full complement of camping gear for a weekend in the woods or picking up several sheets of four-foot-wide plywood, the 2011 Endeavor can easily accommodate it all, thanks to hand its 60/40 split/fold-flat rear seat backs and a full 76.4 cu. ft. of cargo capacity (a plentiful 40.7 cu. ft. is available in the rear cargo section with the rear seat backs in the up position).

Endeavor owners and their passengers are further put at ease by the car's impressive list of included features, among them air-conditioning (automatic climate control in the Endeavor SE); premium fabric seating surfaces (rich-texture leather seating surfaces in the Endeavor SE); and exquisite sounding 6 speaker AM/FM/CD sound system with MP3 playback capability (the Endeavor SE's sound system is an even more amazing 360-watt Rockford-Fosgate® 6 CD/MP3 sound system with digital sound processing and 9 speakers including an 8-in. subwoofer; steering wheel-mounted audio controls and a 3-month pre-paid subscription to SIRIUS® satellite radio) and other convenient touches including a hands-free Bluetooth® system with voice recognition; steering column-mounted cruise control; and numerous cupholders, front and rear map lights, a pair of 12V power outlets, carpeted front floor mats and, in the upscale Endeavor SE, heated front seats.

Other welcome no-cost features included on all Endeavors are eye-catching ice-blue LED illumination of instruments and controls; 17 x 7-in. 7-spoke alloy wheels (larger 18 x 8-in. 5-spoke alloy wheels on the Endeavor SE); large, easy to read gauges with chrome trim; auto-off headlamps; parabolic fog lights; alarm system; variable intermittent windshield wipers; tubular roof rails; chrome front grill; and an anti-theft engine immobilizer.

Refined and Able V-6 Engine
With its polished performance and proficient power, it's no wonder that Mitsubishi's engineers elected to use a single engine across the Endeavor line.

The 3.8-liter SOHC 24-valve V-6 that powers the 2011 Endeavor provides plenty of power to this stylish crossover vehicle with virtually no vibration, harshness or noise detected within the nicely-appointed cabin. Consisting of an extremely strong cast-iron engine block with light weight aluminum cylinder heads and featuring a compression ratio of 10.0:1, this 3,828 cc normally-aspirated powerplant produces a welcome 225 hp at 5,000 rpm and an even more generous 255 lb.-ft. of torque at a lower 3,750 rpm from its sublimely smooth operating six cylinders. Running on unleaded fuel, this engine has been granted the very clean Low Emission Vehicle (LEV) status for all 50 states. This engine's bore and stroke measure 3.74 x 3.54 in. (95.0 x 90.0 mm).

All the 2011 Mitsubishi Endeavor engines have been paired with an equally quiet and silky 4-speed Sportronic® automatic transmission with INVECS-II technology that allows the driver to manually make gear changes with the gearshift lever when so desired. The FWD Endeavor LS and SE, along with the all-wheel drive version of the SE, engage identical gear ratios within their transmissions, save for the final drive ratios (the front wheel drive Endeavor has a final drive of 4.011 to the all-wheel drive model's 4.316).

Ready and Willing Chassis - On- or Off-Road
The Endeavor is equally at home on smooth ribbons of pristine asphalt on the way to the office as it is tackling a rough-and-tumble dirt road when venturing off the beaten path. A great deal of this on- or off-road driving aplomb is no doubt due to this crossover's excellent, well-damped suspension design that features independent MacPherson struts with coil springs up front (including gas charge strut inserts) along with a coil spring independent multi-link with trailing arms suspension design and gas charged shocks at the rear of the vehicle. Further aiding the vehicle's fine handling at speed on freeways or city streets are front and rear stabilizer bars that help diminish body roll that measure 24.0 mm thick at the front and 20.0 mm at the rear (an even thicker 22 mm anti-roll bar for the all-wheel drive Endeavor SE).

For even better handling and tractability in off-road driving, consumers would be wise to opt for the top-of-the-line Endeavor SE model with all-wheel drive. Its AWD system can provide an even 50:50 torque split between the front and rear wheels, thanks to a transfer case with a center differential that has a viscous coupling. In good weather or bad, on road or off, this all-wheel drive system vastly improves overall grip when compared to the levels of traction offered by a front-wheel drive vehicle.

5-Star Crash Test Safety Rating
The Mitsubishi Endeavor has achieved the highest test score of a 5-Star rating for both frontal (driver) and side impact (front and rear seat) crash tests performed by the National Highway Traffic Safety Administration (NHTSA). Additionally, the Insurance Institute for Highway Safety (IIHS) has awarded the Endeavor its highest-ranking - "Good" overall - in the organization's frontal offset crash test.

These well-earned scores from respected automotive safety agencies are the result of the company's commitment to engineering excellence as witnessed by Mitsubishi's patented Reinforced Impact Safety Evolution (RISE) safety automotive body construction system that helps to minimize injury to its vehicle's occupants as well as its inclusion of advanced safety features and technologies as standard equipment on the Endeavor. These include an advanced dual front air bag supplemental restraint system (SRS) with occupant sensors; front seat-mounted side-impact air bags and rollover-sensing side curtain air bags; an anti-lock braking system (ABS) with Electronic Brake-force Distribution (EBD); Active Stability Control (ASC) and Traction Control Logic (TCL); and a Tire Pressure Monitoring System (TPMS).

Sunday, September 5, 2010

Mitsubishi Colt CZT, 2008

With 205,561 cars (3-door, 5-door and coupé-cabriolet included) sold between the initial launch of Spring of 2004 and May 2007 - therefore covering three successive fiscal years - Mitsubishi Colt has successfully re-established the "Colt" nameplate in many a major European market, like Italy (9,122 units for CY2006 / + 8% in Europe's largest B-segment market) or Germany (20,129 sales for CY2006 where it commands a 3.5% market share in the segment).

With most of these sales being conquest - since Mitsubishi Motors did not have any model in this sector before - Colt's performance (81.504 sales for CY2006 or +12.7%) is even more remarkable. More so as the B-segment is one the toughest in Europe, involving all the mega-budget big players and driven by the introduction of new models.

As a further evidence, in B-segment-orientated Southern Europe, Mitsubishi Colt sales increased in Spain by 24.3% during CY2006, with the sporty 3-door variant representing 45% of the total.

The Mitsubishi Colt family equipment and color changes:

* 15" and 16" alloy wheels
* Metallic colors (Sparkling Black, Cranberry Red, Glamour Grey)
* Seat fabrics (black/red -3-door only-, grey -5-door only- or black)
* Translucent elements colour (grey instead of blue)
* Shift boot colour (black instead of blue)
* Auto light and rain sensor available for high grades

A new pan-European special action model with both the 3 door and 5 door body style.
Sporty in spirit, as it suits Mitsubishi Motors products, these latest limited editions:

* Black headlamps
* Darkened rear combination lamp reflectors
* Blacked-out A-, B- and C-pillars
* Privacy glass (5-door only)
* Black side sills and lower section of bumpers (5-door only)
* Rear roof spoiler (3-door only)
* New 16" alloy wheels
* Front fog lamps
* Rain sensor
* Auto headlamps
* MP3 functionality
* Unique seat fabric
* Black dashboard and door trim panels
* Black perforated leather for steering wheel and M/T shift knob

Saturday, September 4, 2010

Mitsubishi Colt 5-door, 2008

With 205,561 cars (3-door, 5-door and coupé-cabriolet included) sold between the initial launch of Spring of 2004 and May 2007 - therefore covering three successive fiscal years - Mitsubishi Colt has successfully re-established the "Colt" nameplate in many a major European market, like Italy (9,122 units for CY2006 / + 8% in Europe's largest B-segment market) or Germany (20,129 sales for CY2006 where it commands a 3.5% market share in the segment).

With most of these sales being conquest - since Mitsubishi Motors did not have any model in this sector before - Colt's performance (81.504 sales for CY2006 or +12.7%) is even more remarkable. More so as the B-segment is one the toughest in Europe, involving all the mega-budget big players and driven by the introduction of new models.

As a further evidence, in B-segment-orientated Southern Europe, Mitsubishi Colt sales increased in Spain by 24.3% during CY2006, with the sporty 3-door variant representing 45% of the total.

Mid-point
Representing nearly 30% of Mitsubishi Motors Europe sales, this CO² friendly range remains an essential pillar for the dealer network to attract newcomers to the Brand (over 70% conquest rate - 2006 data) and also to retain existing multi-motorized Mitsubishi customers looking for a smaller vehicle to second their Pajero, their L200 or their Grandis.

Action
Capitalizing on this success, Mitsubishi Motors has committed investment for short- and mid-term actions to enhance Colt's appeal with (further) potential customers.

The Mitsubishi Colt family benefits from several trim:

New 15" and 16" alloy wheels
New metallic colors (Sparkling Black, Cranberry Red, Glamour Grey)
New seat fabrics (black/red -3-door only-, grey -5-door only- or black)
New translucent elements colour (grey instead of blue)
New shift boot colour (black instead of blue)
* Auto light and rain sensor available for high grades

At the same time, Mitsubishi Colt will welcome a new pan-European special action model with both the 3 door and 5 door bodystyle. Sporty in spirit, as it suits Mitsubishi Motors products, these latest limited editions will feature:

* Black headlamps
* Darkened rear combination lamp reflectors
* Blacked-out A-, B- and C-pillars
* Privacy glass (5-door only)
* Black side sills and lower section of bumpers (5-door only)
* Rear roof spoiler (3-door only)
* New 16" alloy wheels
* Front fog lamps
* Rain sensor
* Auto headlamps
* MP3 functionality
* Unique seat fabric
* Black dashboard and door trim panels
* Black perforated leather for steering wheel and M/T shift knob